MOAS Social Marketing Report 2015

 

Informing the Troops
We continue to develop our MOAS social marketing effort. This augments our Web Site, the Breeze and email notifications. It should also help us to recruit younger officers who use social marketing systems.

We operate on the time honored military communication system of telling the troops, then telling them again, and then telling them again. Our social media amplifies the word we spread with the Breeze, or Web Site, emails, and luncheons.

We continue to try to engage our membership.  Facebook, Twitter, LinkedIn, and Pinterest encourage members to interact with and post information to our pages.

We post information Blog which members can find from our Web Site. The address is sarasotamoaa.us which forwards to sarasotamoaa.blogspot.com.Here we publish an unlimited number of photos, notices and stories. We post a great deal of information in the left column, including many older photos, and social links to National MOAA and DOD. We also post this information our other social media links.


If you are active on any of those systems please friend or link with us and contribute content to the site. We are always interested in content or photos so you can also email them to me and I will post them. Or you can post directly to our Facebook or LinkedIn pages.
The systems below encourage communication among our members and potential members. We communicate to our members, but on these systems they can also communicate with us. The addresses of our pages are:

Facebook  facebook.com/SarasotaMOAA

LinkedIn    linkedin.com/in/sarasotamoaa

Twitter       twitter.com/SarasotaMOAA

Pinterest    pinterest.com/sarasotamoaa

We use the email address sarasotamoaa@gmail.com

More about our systems at:  sarasotamoaa.us  

and socialmarketingmoas.blogspot.com

National MOAA has a similar social marketing effort. Their addresses are below and can also be found in the left column of our blog. They maintain a video channel.


Blog     moaa.org/blogs







Other DOD agencies and each service are also developing their own social marketing systems. You can find them easily with a google search. A few select addresses below:


facebook.com/DeptofDefense








Social marketing is a free way to get out the word. It is growing rapidly, especially with younger officers. Please help us to build the content on these systems.

We also post a number of photos of our events. You can find a four year history of photos on the left column of our blog.


Happy Holidays


The Breeze - January 2016 Issue



Dear Member

Attached is the January 2016 issue of the MOAS monthly newsletter, The Sarasota Breeze, as well as a separate Program / Menu / Reservation Form for you to use when making your reservation for the January Luncheon on January 15th at Michael’s on East. The Luncheon program will feature singers from the Sarasota Opera. Since they are in the midst of rehearsals for the opening of Aida, and will have a limited time for their performance, we hope to have everyone seated by 11:45. Looking forward to seeing you all there!!!!

Upcoming YAHOO events are the ice hockey game (Lightning vs Panthers) on Jan 17th (4 tickets left)., and a March 17th St Paddy’s Day party.

Membership renewal notices were sent to all members. If you have not yet submitted your membership renewal with your dues (and hopefully a scholarship donation), please respond before January 1, 2016.

Wishing all of you a wonderful holiday season.

As usual, we hope you enjoy this issue—and ask that you let us know if you have any suggestions for future issues.

Thank you
Len Friedlander
Editor







Military Retirement Reforms Coming

George Tracy and Curtis Gilroy
.Photo Provided By Alan Forrester

MILITARY OFFICERS ASSOCIATION


Military retirement reforms coming 

During a recent meeting of the Sarasota Chapter of Military Officers Association of America (MOAA), Curtis L. Gilroy talked about the ongoing debate about service personnel costs and how to best manage them. In his presentation, Gilroy said that the 2016 National Defense Authorization Act includes major reforms to the retirement system that will go into effect in 2018.

Gilroy served six Secretaries of Defense and was the official Department of Defense spokesperson for the U.S. All-Volunteer Force.

He told the MOAA members that other proposed changes in the Military Compensation and Retirement Modernization Commission did not get a warm reception in Congress.

Gilroy said that he believes that there will be changes to what most military officers have known as the gold standard for retirement plans. What effects, if any, to the retired community are unknown at this point, but it bears close monitoring.

Gilroy added that the same experts who have been working on personnel reform are now focused for 2016 on military health care reform.

He said that MOAA members should expect to be affected by that effort. Gilroy then urged members to keep the MOAA Take Action icon on their desktop and communicate their concerns to congress.

MOAA is the nation’s largest association of military officers with 400,000 members. It is an independent, nonprofit and nonp artisan organization. For more information visit www.sarasot! amoaa.com.

— Submitted by Alan Forrester



The Gala Sunday December 20, 2015

Looking forward to seeing all of you at the Gala on Sunday December 20th.

Wishing all of you a great Thanksgiving and a wonderful holiday season.

As usual, we hope you enjoy this issue of the Breeze below — and ask that you let us know if you have any suggestions for future issues.

Thank you
Len Friedlander
Editor




Click to read the December Breeze


Click to read the Gala Registration Form




Calendar Dec 2015 - Jan 2016

Hockey Game 5pm Sunday, January 17th, 2016

Greeting all,

   Its that time of the year again, when you have to reach deep into your pockets and pay for the Hockey tickets you ordered earlier in the year.

     The specifics are: 5pm Sunday, January 17th, 2016 at Amalie Arena in downtown Tampa.  The Bolts play the Florida Panthers.  The game starts at 5 PM, and the doors open at 4:30.  We will have the Thunder Dome next to section 312, and seating in 312.  Hamburgers, hotdogs, potato salad, chips, etc will be furnished, plus all the beer, wine and soda that you can drink.  Cost per person is $57.00.

    Everyone has signed up for 2 tickets so please send me your check for $114.00 before Christmas, so I can pay for and get the tickets out to everyone.  Address is 841 Forestview Ct, Sarasota, FL 34232.

   Two people have paid already, so they can ignore this message, and, if you’re getting more than 2 tickets, see me separately.


Thanks, GO BOLTS

Troy



The Sarasota Breeze - December Issue

Dear Member

The December 2015 issue of the MOAS monthly newsletter, The Sarasota Breeze, as well as a separate Program/Menu/Reservation Form for the Military Gala are listed below. Make your reservation for the Military Gala—on Sunday December 20th at Michael’s on East.

Looking forward to seeing you all there!!!!

Upcoming YAHOO events are the Army Navy Game on Dec 12th, and an ice hockey game (Lightning vs Panthers) on Jan 17th (Details in the Breeze).

Membership renewal notices have been sent to all members with valid email addresses, and for those who have not registered email addresses they are being mailed with this newsletter. If you have not received your renewal application, please contact George Tracy , Brian McCarthy, or Len Friedlander. Please be on the lookout for them and respond before January 1, 2016.

Looking forward to seeing all of you at the Gala on Sunday December 20th.

Wishing all of you a great Thanksgiving and a wonderful holiday season.

As usual, we hope you enjoy this issue—and ask that you let us know if you have any suggestions for future issues.

Thank you
Len Friedlander
Editor





Click to read the December Breeze


Click to read the Gala Registration Form




2015 Army/Navy Football Game Saturday, December 12th @ 2:30PM

Saturday, December 12th @ 2:30PM
2015 Army/Navy Football Game



George & Kay Tracy hosted a great YAHOO Army / Navy Game on Dec 12th at their home in Lakewood Ranch.  The food and camaraderie was outstanding.  Very nice event. Our thanks to George and Kay.
















Arrival time is 2:30 PM with kickoff at 3:00 PM. We are limited to 30 people for this very popular event, so please sign-up early (NOW!!) 
Contact Kay at 
kaytracy2@hotmail.com or (941) 907-9865, telling her your appetizer or dessert choice. 

We will complete preparations by Saturday, December 4th and return from the MOAA-FCOC cruise (December 5-10), ready for kick-off!! 

During our absence the alternate POC is Lynn Trusal (phdlynn@gmail.com; 941-907-3732). 


Directions: Take I-75 to University Pkwy (Exit 213). Travel East on University 3 Miles, to Lorraine Road. Left on Lorraine, 1.6 miles to Players Drive. Right on Players (gate check-in), 0.9 miles to Ravelston. Right 0,1 miles to Leopard Creek. Right 0.2 miles to Newtonmore Lane. Left 0.2 miles to 14613 on the right. 


The Rivalry Continues!!   armynavygame.com






Happy Hour / Meet and Greet - Friday 11 December 2015

Happy Hour / Meet and Greet

Wine Tasting Contest - MARINES BEAT ARMY!!









At The O Club of the Day 




Army Versus Marines

Face Off

Kind of a pre Army Navy Game

On Friday the 11th of December

Colonel Troy Scott USA and Colonel Craig Hullinger USMC

were in a grudge match.  Each guy thought he was a wine and beer connesewer. They each selected a wine available for tasting - bottles in a brown paper bag and which bottle is Army and which is Marine were unknown to participants until after the tasting and voting. Participants vote thus determining which branch of the service is the best.


Marines Won !!!!  The vote was strongly in favor of the Marine Wine (1 Vote).  But Troy took  it like a man when he was awarded the bird for his performance.  (Truth - the Marine could not tell the difference in taste and gave the honor? of selecting the wine to the Army.)

The Army got air support from the Air Force, and the Marine Corps is relied on support from the Navy and Coast Guard.

The wine was be cheap in keeping with the ground pounder rough and tough nature of the two services - hey, we are not high rolling zoomies or swabbies or coasties here. 




1528 Main Street, 

Sarasota Florida 



We have recreated the camaraderie of the O' Club that we enjoyed in our younger days. Please join us at the Club. 


No cost except for what you eat or drink - No Reservations. 

Spouses and friends are encouraged to attend.

The Vineyard has two intimate rooms in the rear and a large wine tasting area.

We plan on making this our O'Club of the Day for some time.  Hope you can join us at the Happy Hour.

Go to the blog for more scoop or to see our photos.