MOAS Social Marketing Report 2015

 

Informing the Troops
We continue to develop our MOAS social marketing effort. This augments our Web Site, the Breeze and email notifications. It should also help us to recruit younger officers who use social marketing systems.

We operate on the time honored military communication system of telling the troops, then telling them again, and then telling them again. Our social media amplifies the word we spread with the Breeze, or Web Site, emails, and luncheons.

We continue to try to engage our membership.  Facebook, Twitter, LinkedIn, and Pinterest encourage members to interact with and post information to our pages.

We post information Blog which members can find from our Web Site. The address is sarasotamoaa.us which forwards to sarasotamoaa.blogspot.com.Here we publish an unlimited number of photos, notices and stories. We post a great deal of information in the left column, including many older photos, and social links to National MOAA and DOD. We also post this information our other social media links.


If you are active on any of those systems please friend or link with us and contribute content to the site. We are always interested in content or photos so you can also email them to me and I will post them. Or you can post directly to our Facebook or LinkedIn pages.
The systems below encourage communication among our members and potential members. We communicate to our members, but on these systems they can also communicate with us. The addresses of our pages are:

Facebook  facebook.com/SarasotaMOAA

LinkedIn    linkedin.com/in/sarasotamoaa

Twitter       twitter.com/SarasotaMOAA

Pinterest    pinterest.com/sarasotamoaa

We use the email address sarasotamoaa@gmail.com

More about our systems at:  sarasotamoaa.us  

and socialmarketingmoas.blogspot.com

National MOAA has a similar social marketing effort. Their addresses are below and can also be found in the left column of our blog. They maintain a video channel.


Blog     moaa.org/blogs







Other DOD agencies and each service are also developing their own social marketing systems. You can find them easily with a google search. A few select addresses below:


facebook.com/DeptofDefense








Social marketing is a free way to get out the word. It is growing rapidly, especially with younger officers. Please help us to build the content on these systems.

We also post a number of photos of our events. You can find a four year history of photos on the left column of our blog.


Happy Holidays


The Breeze - January 2016 Issue



Dear Member

Attached is the January 2016 issue of the MOAS monthly newsletter, The Sarasota Breeze, as well as a separate Program / Menu / Reservation Form for you to use when making your reservation for the January Luncheon on January 15th at Michael’s on East. The Luncheon program will feature singers from the Sarasota Opera. Since they are in the midst of rehearsals for the opening of Aida, and will have a limited time for their performance, we hope to have everyone seated by 11:45. Looking forward to seeing you all there!!!!

Upcoming YAHOO events are the ice hockey game (Lightning vs Panthers) on Jan 17th (4 tickets left)., and a March 17th St Paddy’s Day party.

Membership renewal notices were sent to all members. If you have not yet submitted your membership renewal with your dues (and hopefully a scholarship donation), please respond before January 1, 2016.

Wishing all of you a wonderful holiday season.

As usual, we hope you enjoy this issue—and ask that you let us know if you have any suggestions for future issues.

Thank you
Len Friedlander
Editor







Military Retirement Reforms Coming

George Tracy and Curtis Gilroy
.Photo Provided By Alan Forrester

MILITARY OFFICERS ASSOCIATION


Military retirement reforms coming 

During a recent meeting of the Sarasota Chapter of Military Officers Association of America (MOAA), Curtis L. Gilroy talked about the ongoing debate about service personnel costs and how to best manage them. In his presentation, Gilroy said that the 2016 National Defense Authorization Act includes major reforms to the retirement system that will go into effect in 2018.

Gilroy served six Secretaries of Defense and was the official Department of Defense spokesperson for the U.S. All-Volunteer Force.

He told the MOAA members that other proposed changes in the Military Compensation and Retirement Modernization Commission did not get a warm reception in Congress.

Gilroy said that he believes that there will be changes to what most military officers have known as the gold standard for retirement plans. What effects, if any, to the retired community are unknown at this point, but it bears close monitoring.

Gilroy added that the same experts who have been working on personnel reform are now focused for 2016 on military health care reform.

He said that MOAA members should expect to be affected by that effort. Gilroy then urged members to keep the MOAA Take Action icon on their desktop and communicate their concerns to congress.

MOAA is the nation’s largest association of military officers with 400,000 members. It is an independent, nonprofit and nonp artisan organization. For more information visit www.sarasot! amoaa.com.

— Submitted by Alan Forrester



The Gala Sunday December 20, 2015

Looking forward to seeing all of you at the Gala on Sunday December 20th.

Wishing all of you a great Thanksgiving and a wonderful holiday season.

As usual, we hope you enjoy this issue of the Breeze below — and ask that you let us know if you have any suggestions for future issues.

Thank you
Len Friedlander
Editor




Click to read the December Breeze


Click to read the Gala Registration Form




Calendar Dec 2015 - Jan 2016